Short-term letting in Ghent
At a glance
The short-term rental market
In September 2026 Inside Airbnb counted 1,367 listings in Ghent, 71% of them entire homes; the median advertised price is €144 a night.
That is 5.0 listings per 1,000 residents.
82% of listings received at least one review in the last 12 months, and 52% belong to hosts with several homes: the market is already professional.
For the 807 active entire homes, Inside Airbnb estimates a median of 108 booked nights and €20,700 in revenue over the last 12 months — an estimate based on reviews, not a promised result.
2025, in the district: 556,625 nights via platforms (Eurostat), 88% foreign.
Short-term rental income in Ghent
According to AirDNA, a short-term rental in Ghent achieves on average 63 % occupancy at €117 a night, or about €25,300 in revenue per year. These are market averages: a well-presented, well-located home priced daily often does better, an average one does worse.
Source: AirDNA, market data for June 2026 (81 listings), converted from US dollars to euros at the ECB rate of 12/06/2026 (1.1567 $ per €1). Indicative figures, no guarantee of results.
Property prices
- €305,000 : median sale price of a flat in 2025 (half of sales between €232,500 and €387,500, from 2098 sales) — 15% above the median of the region’s municipalities.
- €386,100 : median sale price of a house in 2025 (half of sales between €300,000 and €500,000, from 2767 sales) — 15% above the median of the region’s municipalities.
Ghent compared with neighbouring municipalities
With a median flat at €305,000, Ghent ranks 2nd of 38 municipalities in the province of East Flanders, from most to least expensive.
By population (274,042 residents), Ghent ranks 1st of 55 municipalities in the province of East Flanders.
A flat sells for 17% less than in Destelbergen, the nearest neighbouring municipality (5 km, median €367,500).
| Municipality | Distance | Residents | Flat (2025 median) | House (2025 median) |
|---|---|---|---|---|
| Ghent | — | 274,042 | €305,000 | €386,100 |
| Destelbergen | 5 km | 19,223 | €367,500 | €450,000 |
| Evergem | 6 km | 37,371 | €265,000 | €363,000 |
| Sint-Martens-Latem | 7 km | 8,157 | — | €792,500 |
| Merelbeke-Melle | 8 km | 37,675 | €281,250 | €412,589 |
Sources: Statbel, STATEC, Observatoire de l’Habitat, IWEPS. Straight-line distances between municipal centres; rankings computed over the municipalities for which the figure is published.
Our advice for Ghent
Why people come to Ghent
The Graslei and Korenlei quays, the Gravensteen castle, the Ghent Altarpiece in St Bavo's Cathedral, the Patershol quarter and its restaurants: the old town draws city-breakers all year. The Gentse Feesten festival turns the city upside down for ten days every July. Ghent University brings researchers, conference delegates and students' parents, while Ghent University Hospital, Flanders Expo and the ICC congress centre in Citadelpark add a steady business crowd.
Which part of town?
- Prinsenhof, Patershol and the streets around Vrijdagmarkt: close to everything, but busy and not always quiet at night.
- Sint-Amandsberg, Gentbrugge and Ledeberg: residential districts within cycling or tram distance, with more space and a more local feel.
- Around Gent-Sint-Pieters station and the Citadel area: practical for rail arrivals and conference guests.
Practicalities
The circulation plan divides the centre into sectors and heavily restricts through traffic, and a low-emission zone applies. Encourage guests to leave the car at a park-and-ride and continue by tram or bike, and explain this before they arrive. In Ghent, space for two bikes is worth more than an extra armchair.
Frequently asked questions
How much does a whole home earn as a short-term rental in Ghent?
Across the 807 active whole homes Inside Airbnb lists in Ghent (September 2026), the median is 108 booked nights and about 20 700 € of revenue over twelve months. This is a public estimate drawn from guest reviews, not a promise: your result depends on location, size, the quality of the listing and the management. Hexuvium sends you a free, itemised estimate for your home, based on comparable properties.
What nightly rate should you aim for in Ghent?
The median nightly rate listed on Airbnb in Ghent is 144 € (1 367 listings in September 2026). A fixed price leaves money on the table: demand changes with the day of the week, school holidays and major events. Hexuvium adjusts the price every day from real demand and comparable homes nearby.
Is there a lot of competition in Ghent?
Ghent has 1 367 listings, or 5.0 per 1,000 residents; 52% of listings belong to hosts managing several homes, a sign of an already professional market. What makes a listing stand out: professional photos, fast replies to guests, reliable self check-in, hotel-standard cleaning between stays and prices that follow the calendar.
What does a property in Ghent cost for a short-term rental project?
In 2025, a flat sold for a median of 305 000 € (half of sales between 232 500 € and 387 500 €, out of 2 098 sales); a house sold for a median of 386 100 € (half of sales between 300 000 € and 500 000 €, out of 2 767 sales) in Ghent (Statbel). Before buying, compare that price with a realistic short-term rental income and booking calendar: Hexuvium sends you a free income estimate for the property you have in mind, based on comparable homes.
Where do guests staying in Ghent come from?
In 2025, the district counted 556 625 nights booked through platforms, 88% of them by guests from abroad (Eurostat). A listing written in several languages, a clear welcome message in English and simple arrival instructions make the difference with these guests.
Can you let short-term in Ghent without living nearby?
Yes. Hexuvium handles the listing on the platforms, messages with guests, self check-in, cleaning between stays and small repairs. You follow your bookings and income in your owner portal, without having to travel.
Sources and update
Public figures, sources at the bottom; past results, not guaranteed.